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The momentum continues to build in opposition to shark finning with the introduction of Assembly Bill 376 in California. This piece of legislation is similar to the legislation passed in Hawaii, banning the possession, sale, distribution, and use of shark fins. This fills the gap left in the federal laws that prohibit shark finning within U.S. waters, but allow sale and distribution.
AB 376 was introduced by Assemblymen Paul Fong and Jared Huffman. I had the opportunity to come to know Assemblyman Huffman when my documentary, Island of the Great White Shark, played in the state capitol in 2010. At the time, Huffman and Assemblyman Nathan Fletcher were keenly interested in shark conservation. I'm glad to see the interest did not wane since then.
I have included a link to Pete Thomas' excellent post on the subject of AB 376. Of particular interest to me were two of the responses to his post. Both brought up the issue of Asian culture and seafood, which I discussed in a recent post. One comment, apparently from an Asian reader, brought up the cultural issue by questioning the right of non-Asians to tell Asians what to do regarding shark consumption - a perfect example of the cultural defensiveness that can crop up regarding this issue.
The other comment appeared to dismiss the Asian argument to use shark fins based on the fact that shark fin soup was a once delicacy reserved for royalty, but no longer. Unfortunately, the fact of the matter is that the demand for shark fin soup and other shark products has never been greater because what was once a luxury item for royalty is now consumed by Asia's growing middle-class. Shark fin soup can readily be found in cans or in the freezer section of many Asian markets, not just royal palaces.
As AB 376 moves forward, whatever resistance it experiences will be fronted by economic arguments but the independence or defiance of a culture steeped in a broad use of all types of seafood will, for some, be bubbling just below the surface.
Read Pete Thomas' post in Outdoors, action and adventure.
Back home and here's a follow up to the Sacramento Assembly screening/presentation of Island of the Great White Shark.
It was a well-attended event and the staff for both Assemblymembers Fletcher and Huffman did a great job in providing the equipment and hand-out materials for the event, held in one of the stately committee conference rooms.
Dr. Klimley of UC Davis had an opportunity to stress the importance of continued research and introduced several of his researcher/grad students who are involved in projects ranging from San Francisco Bay to the Galapagos Islands.
Greg Grivetto of Horizon Charters and I spoke of the importance of co-operation between California and Mexico regarding ongoing eco-tourism and research - the two often work hand in hand. And I emphasized to the elected officials in attendance the need for appreciating the reality that, despite conservation and fishery management laws within defined state, federal or international waters, many sea animals, including sharks, don't pay attention to these man-made boundaries and that what happens to a species in one area of the world could have profound impacts on other regions, thereby impacting protected species, fishery management, and even tourism economies.
In the end, it's one planet, one big ocean, and we all need to work together. Following the screening/presentation at the California Capitol, we'll be working on a diplomatic meeting between California and Mexico officials with perhaps a side trip to Isla Guadalupe, so hopefully more news to come in the future.
Press Release issued today:
FOR IMMEDIATE RELEASE
Well, the screams have subsided and the water is once again calm as Discovery Channel's Shark Week comes to a close. Discovery pulled out all the stops this year with their promotional campaigns, using the Internet in particular to target their key markets.
The emphasis was clearly on shark attacks and the fear factor, probably more so than at any time in the 20+ year history of this programming phenomenon. To many, they clearly went over the top with more over-sensationalism and, in some case, fabrication than has been seen ever. And they will probably have substantial ratings numbers to justify their approach unfortunately.
But there has been some important blowback and not just from the diehard shark advocates that you would expect. No, there has been critical reviews from the New York Times, comedian/commentator Stephen Colbert, and others including Advertising Age (an important one because this can represent advertiser sentiment for next season; and advertising pays the bills).
So in the end, Shark Week 2009 could be a mixed bag: high ratings but some strong criticism that can reflect on the Discovery brand. Will there be a change in strategy next year? I suspect not away from the basic fascination/fear factor that the majority of the general public has regarding sharks. But intelligence, conservation, and well-thought out science can still mix with drama and mystery to produce exciting programming for viewers of all ages.
Shark Week certainly does pique interest; Amazon sales of my documentary, Island of the Great White Shark, rose this week as I am sure did many other shark-related DVDs. On another note, on the 19th of this month, there will be a special screening/discussion of Island of the Great White Shark for the California Legislative Assembly - an interesting follow up to Shark Week. There will be more details/press about this event coming soon.
The momentum continues to build in opposition to shark finning with the introduction of Assembly Bill 376 in California. This piece of legislation is similar to the legislation passed in Hawaii, banning the possession, sale, distribution, and use of shark fins. This fills the gap left in the federal laws that prohibit shark finning within U.S. waters, but allow sale and distribution.
